Which is best for you: Sales Funnel vs Website


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Sales Funnel vs Website vs Blog: What's the Difference? - zackaira.com

If you’re just starting out in the online world and thinking of ideas for starting your online business, you may be asking yourself “Do I need a website?” or “Do I need a Sales Funnel?” or “What’s the difference between them?”, and “Why would I need a Blog?”.

In this post I’m going to explain the differences between a sales funnel vs website, so you can get a better understanding of which type of site will be best suited for your online business.

While they can all do similar things, settings them up properly for the right purpose really does matter… As you need to make it easy and direct for your customers so that they find your business online and use it as you’ve intended.

By the end of this post you’ll understand:

  1. What a website and an eCommerce store are,
  2. What a sales funnel is,
  3. What a blog is, and why you’d need one,
  4. The difference between a sales funnel vs websites, and how they can work together,
  5. Which one is the best for you?

What is a Website?

A website is basically an online presence or digital home for yourself or your business. It can be a personal space, an information hub, or it can be a full online eCommerce store providing any type of content such as information, photos, videos, selling products or services and much much more.

A website usually has multiple pages displaying different types of content, they can be simply informational, you can sell products on a website which is set up to be an eCommerce store… It’s a space on the internet where you can put all kinds of things for visitors to see and to interact with.

What is a Sales Funnel?

A sales funnel website is more like a digital sales strategy… It’s basically a website too, but a more specific kind of website which is designed to guide visitors through a step-by-step process to either make a purchase or take a specific action.

The typical process of a sales funnel is to get leads to your one page website which is your funnel, then to offer a lead magnet in exchange for the users email address and the redirect them to a thank you page and then the user forms a purchase intention, shops around, engages in your trial or makes a purchase, depending on your aimed action.

So, in this digital age where human being can be overwhelmed easily, a sales funnel narrows the actions that your user can do.

Sales Funnel vs Website, what is the difference?

The difference between a website and a sales funnel is that a website is like a bunch of connected multi-level web pages all in one place.

On the other hand, a sales funnel is like a roadmap that shows the journey a customer takes from first learning about a product to following the roadmap to purchasing the product.

Which is better?

Both! A regular website and a sales funnel are each essential in their own ways. A website acts like a digital storefront, allowing people to learn about your business and what you offer.

On the other hand, a sales funnel is like a skilled guide that directs potential customers step by step towards making a purchase.

Together, they form a powerful combination: the website attracts a wide audience, while the sales funnel turns interested visitors into paying customers, which is crucial for the success of your business online.

Do Sales Funnels And Websites Work Together?

Yes, they can! When you use both a website and a sales funnel together, the website and blog (optional) can be used to spread the word about your business and getting it off the ground, and then you can have a sales funnel section which can then take your site visitors on the journey to purchasing a product on your website.

What is a Blog & do you need one?

Sales funnel vs website, vs blog?

A blog can be stand-alone, but is usually part of a website, eCommerce store or a sales funnel… It’s a section on the website with a list of posts, where people write and share information, stories, advice, or their expertise on various topics. Blogs can cover a wide range of subjects, from travel and food to technology, fashion, or any interest you can think of.

A blog is a way for individuals or organizations to communicate with the internet world and connect with other people who share their interests or want to learn from them. Blogs often allow readers to leave comments, creating a space for discussion and interaction.

Do you need one? Not necessarily, but a blog is a great way to boost your SEO and improve website traffic. It’s really good for creating an avenue for engagement and interaction with your audience through comments, and generating more leads with call to actions. Having a blog can also create more monetization opportunities and can help to build trust and credibility in your business. So, maybe the answer is yes?

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